What to consider when evaluating AI outbound solutions

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Will my team actually adopt this?

Too many steps = drop offs. Simplicity wins.

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Does the vendor manage or guarantee email deliverability?

No one wants a smart sequence that lands in spam.

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Is there LinkedIn outreach built in?

Multichannel > email-only. LinkedIn alone can 2x+ your response rates.

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Do I need a GTM engineer to experiment with prompts and workflows?

Tools should simplify your outbound process, NOT require a full-time tinkerer.

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Is it a generic CRM integration, or will it complement my existing CRM workflow?

The difference is night and day!

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Do I need additional systems or credits for this solution to work?

That’s not AI - it’s labor in disguise. 🥸

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I’m seeing more and more teams onboard tools because they were told to “just use AI”.

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But instead of experimenting for the sake of experimenting, the best revenue leaders are searching for the right company/solution fit before making the leap.