Why you should be seeing at least 5% reply rates

January 9, 2025

🚨PSA for outbound pros! 🚨

Right after the holidays is PRIME TIME to monitor your email deliverability. 

Here’s why: You should have seen at least 5% reply rates from out-of-office responses alone. If you’re not hitting that benchmark, it’s time to check your setup:

  • Are you sending no more than 100 emails per inbox daily?
  • Are you using a secondary domain for outbound?
  • Is your domain and inbox properly warmed up?
  • Are your DKIM and DMARC settings correct?
  • Are you sending plain text emails?
  • Is each email truly unique to the recipient?

These small tweaks can make a big impact.

Or, skip the hassle altogether 👀 Rocketbrew’s AI outbound engine handles all of this for you (including secondary domain and inbox setup!), so you can focus on connecting, not troubleshooting.

👉 Check out therocketbrew.com and set yourself up for a killer Q1!